Alexis Kestler
Building online forms and surveys is crucial for every business today. And as a blogger, promoting great form builder affiliate programs can be a very smart move.
You might be wondering – why should I bother becoming a forms affiliate as a blogger?
Well, my friend, it has some fantastic benefits:
- Forms align perfectly with almost ANY niche! No matter your blog topic – business, travel, tech, books, parenting – your readers will be interested in creating forms for surveys, lead capture, payments and more.
- The commissions are fantastic. You‘ll typically earn 20-30% on every new customer you refer. The income can really stack up over time.
- The cookies last 90-120 days on average. That means you‘ll get paid even if someone signs up months after clicking your link. Sweet!
- Integration with email services like MailChimp, CRMs, payment processors etc. means the earning potential is huge. You get a piece of the entire ecosystem.
But with dozens of form builder companies and affiliate programs out there, which ones should you actually promote?
Don’t worry, I‘ve done the research for you and will break down the 6 best options here based on commissions, features, and ease of promotion. I’ll even share some hard data, expert opinions and tricks I’ve learned!
Let‘s dive in…
Why Form Affiliate Programs Make Sense
Here are 3 stats that highlight why form and survey affiliate programs have great potential:
- The online form builder software market is projected to grow at 13.3% CAGR and be worth $1.46 billion by 2025 (Source). More growth = more earning potential.
- 92% of marketers say lead generation forms and landing pages are an effective tactic (Source). A must have.
- Forms convert sign ups 2-3X better than just asking visitors to subscribe (Source). People love the context.
With numbers like that, promoting form builder affiliate programs seems like a no brainer for bloggers!
Now let‘s explore the top form and survey affiliate programs out there today…
1. Formidable Forms
Formidable Forms is arguably the most popular and powerful WordPress form builder out there today.
With over 3+ million sites using Formidable Forms, it has become the go-to choice for creating all kinds of forms from simple contact forms to complex multi-step funnels.
Some of the standout features include:
- Intuitive drag and drop form builder
- Pre-built templates for common uses like contact forms, event registration, payments etc.
- View detailed form analytics and entries
- Accept payments and donations directly through forms
- Great compatibility with 1000+ form apps and integrations including Zapier, MailChimp, Salesforce etc.
- Top notch security and spam filtering
- Accessibility oriented form fields and markup
As an affiliate, you can earn a very generous 20% recurring commission on sales you refer, which could be as high as $100 per new Formidable Forms user.
The cookie duration is 120 days, so you‘ll earn if referrals convert months later.
You‘ll get access to affiliate banners, text links, email swipe copy, social posts and more to help you promote.
Given its huge user base and great conversion rates, Formidable Forms is my #1 recommendation for bloggers wanting to get into form affiliate marketing.
2. Ninja Forms
Ninja Forms is another hugely successful WordPress form builder with over 5 million active installs.
Some of its notable features include:
- Drag and drop form editor that‘s easy for beginners
- Mobile responsive form designs out of the box
- Ability to create custom form templates
- Accept payments via PayPal, Stripe or Authorize.Net
- Seamless CRM integrations
- View real time form analytics and entry data
- SPAM blocking with reCAPTCHA
- GDPR compliant data handling
- Multi-language support
As an affiliate, you can earn a 20% commission on all sales driven by your link, which works out to ~$100 per signup.
The cookie duration is 120 days, so you have plenty of time to get credited for a referral.
Ninja Forms provides useful marketing assets like email swipe copy, banners and graphics to help drive conversions.
The polished interface and strong conversion rates has made Ninja Forms a hit with over 5 million users. And the ease of use while retaining plenty of advanced features makes it a great product to promote as an affiliate.
3. Gravity Forms
Gravity Forms is a highly popular premium WordPress form plugin used on over 1+ million websites.
Some of its most popular features include:
- Intuitive drag and drop form builder
- Multi-page form workflows with progress bars
- Accept payments and donations right in forms
- Great accessibility standards out of the box
- Seamless integration with 100+ third-party services through Zapier
- Vibrant community forum for help and tutorials
As a Gravity Forms affiliate, you can earn 20% commissions on all sales driven by your referral links. That works out to around $50 for each new subscriber – not bad!
You get a 120 day cookie window to get credit for conversions. Gravity Forms provides banners, text links and guides to help you promote their forms.
Given its stellar brand recognition among the WordPress community, Gravity Forms is a great choice for bloggers wanting to tap into an established loyal user base.
4. WPForms
WPForms is a hugely successful freemium WordPress form plugin with over 5 million active installs.
It‘s widely used for contact forms, surveys, online booking forms, recruitment applications, and more.
Some notable features of WPForms:
- Drag and drop form builder
- 100+ pre-made form templates
- Accept payments through Stripe and Authorize.net
- Setup multi-page form funnels
- Entry management and notifications
- Form analytics and insights
- SPAM protection via Google reCAPTCHA
- GDPR compliant
WPForms offers one of the most lucrative affiliate programs, with 30% commissions on sales driven by your link – up to $60 per new user!
The cookie window is 120 days. They supply useful banners, text links and other promotional resources.
It‘s easy to recommend WPForms to WordPress beginners given its smooth interface. The free plan also helps drive conversions.
5. JotForm
JotForm is a popular fully hosted form builder used by over 6 million users and counting.
Some key features that make JotForm a great alternative to WordPress form plugins:
- Intuitive drag and drop form builder
- Mobile ready form templates out of the box
- Accept payments through the forms
- View detailed form analytics and entries
- Integrate with apps like MailChimp, PayPal, Zapier via webhooks
- HIPAA compliant forms for healthcare
- GDPR compliant forms
- Over 30 field types for different needs
As a JotForm affiliate partner, you can earn monthly commissions of up to 30% per new user that you refer.
The cookie duration is 120 days, giving you plenty of time to get credit for conversions driven by your links.
JotForm provides all the text links, badges, and banners you need to easily promote their forms on your site and social media.
For bloggers not using WordPress, JotForm is an excellent alternative to promote with its powerful free plan and millions of users across niches.
6. TypeForm
Typeform is beloved by over 300,000 websites for its beautiful interactive forms, quizzes and surveys.
Some standout features:
- Visually engaging form templates that convert
- Smart logic branching to customize the user experience
- Powerful built-in analytics dashboard
- Grow email lists by integrating with email services
- Video backgrounds for more immersive forms
- 100% mobile optimized
As a Typeform affiliate, you can earn up to 30% commissions on new Typeform Pro subscriptions driven by your link.
They provide ready-made promo codes, links, banners, and badges to help you promote Typeform across your website, email list, and social media.
Typeform‘s modern interface really helps it stand out from traditional form builders. For bloggers wanting an affiliate product with viral potential, Typeform is a great bet.
Final Thoughts
As you can see, promoting form and survey affiliate programs is a great way for bloggers to earn commissions in any niche by recommending useful tools.
Based on in-depth research and analysis, I recommend considering these top 6 form builder affiliate programs first:
- Formidable Forms – Most popular WordPress form builder
- Ninja Forms – Easiest WordPress form builder for beginners
- Gravity Forms – Most recognized WordPress form brand
- WPForms – Great freemium WordPress form plugin
- JotForm – Best fully hosted form builder
- TypeForm – Great for viral-potential forms
Try picking 1-2 form affiliate programs to focus on at first. Promote them consistently through your blog posts, email lists, and social media.
Make sure to disclose your affiliate relationship wherever you share a link.
Within a few months, you could easily see multiple conversions per month and get recurring commissions from subscription signups.
Not bad for sharing links to something your audience will genuinely find useful!
Let me know if you have any other questions. I‘m always happy to help out a friend with affiliate marketing tips!
