Creating Engaging Explainer Videos Easily with Vyond

Hey there!

Looking to add explainer videos to your marketing but not sure where to start? I‘ve got you covered.

Explainer videos are short animated stories that quickly demonstrate how a product works or explain complex concepts. They are an extremely effective way to increase engagement, convey information, and drive conversions.

But I know creating animations seems daunting if you don‘t have design experience. That‘s why I want to introduce you to an amazing tool called Vyond that makes producing professional explainer videos a breeze.

In this guide, I‘ll walk you through everything you need to know about creating awesome explainer videos with Vyond, including:

• Why you should be using explainer videos
• How Vyond makes video production super simple
• Key features that enable you to create stunning videos fast
• Vyond pricing and plan options
• Step-by-step instructions for creating videos in Vyond
• Expert tips to maximize the impact of your videos

I‘ll also share plenty of data and research throughout to support the benefits of explainer video marketing. My goal is to get you up and running with videos that wow your audience!

Let‘s get started.

Why Explainer Videos Are Essential for Your Marketing

Before we dive into how Vyond works, let me share some stats that demonstrate why you should absolutely be leveraging explainer videos:

• 64% of customers are more likely to buy after watching a product video – Animated videos can quickly highlight your product‘s benefits and value prop.

• Companies using video enjoy 41% more web traffic – Videos drive website visitors which expands your reach.

• Video drives a 157% increase in organic traffic from search engines – Ranking potential!

• 92% of mobile video viewers share videos with others – Explainer videos spread your message further.

• Videos generate 1200% more shares than text and images combined – Increased virality.

Clearly, video, especially short animated explainer videos, offer engagement and conversion potential far beyond text content.

But why are explainer videos in animated formats so effective specifically?

Explainer Videos Simplify Complexity


Let‘s say you have a SaaS app with advanced functionality. Or you operate in a technical industry like software, engineering or science.

Explaining your sophisticated product or concepts through text alone is difficult. Viewers quickly lose interest slogging through dense paragraphs.

But an animated video uses fun characters, clean visuals and engaging storytelling to break down complex ideas into simple, memorable narratives that viewers actually pay attention to and understand.

In one survey, 96% of people say they‘ve understood a product better after watching an explainer video.

Explainer Videos Captivate Attention

Text-heavy blog posts and product pages simply fail to grab and hold reader focus in today‘s hyper-distracted digital landscape.

But animation, motion and illustrated characters literally bring your content to life. Viewers instinctively pay more attention to moving images with audio versus static words on a page.

In fact, internet users are 85% more likely to watch a video all the way through versus reading an article. Engaging visual storytelling sustains attention spans.

Explainer Videos Are Highly Shareable

When your video tells an compelling brand story or demonstrates an appealing product, audiences can‘t wait to share it for you via social media.

Explainer videos generate shares 12x more than text and images combined, making them a secret weapon for organic reach.

The memorable characters and fun motion graphics make your video stand out in crowded social feeds. Views and engagement snowball as friends share with their own networks.

Explainer Videos Enhance SEO

Google loves video content! Explainer videos on your website provide search engines with rich media to index.

Optimized video transcripts and metadata improve discoverability for organic searches.

And videos boost page metrics like engagement time and lower bounce rates. Higher dwell time signals to Google your content is relevant and valuable.

Explainer Videos Build Trust

Seeing how your product works in a short video builds credibility much faster than blocks of copy or static images alone.

The visuals and demonstration format bring your brand to life and establish know, like and trust rapidly. Audiences better understand not just what you offer but why it matters.

Explainer Videos Deliver ROI

Producing video content has historically required big budgets. But modern software like Vyond allows you to create remarkable videos at a fraction of the time and cost.

Once you publish an explainer video, it continues generating value and conversions for months and years to come. The ROI easily justifies the upfront production investment.

Hopefully you now see why you should make explainer videos an essential element of your digital marketing and content strategies.

Next I‘ll show you how Vyond makes is surprisingly easy to pump out polished, results-driven marketing videos.

How Vyond Enables Anyone to Create Stunning Explainer Videos

Historically, producing animated videos required advanced creative skills and Hollywood-sized budgets. But those barriers are gone.


Vyond is an innovative online animation software that provides everything you need to create broadcast-quality explainer videos in minutes, with no learning curve.

Unlike hiring an agency, there‘s no need for extensive creative or technical expertise. Vyond‘s template-based editor and huge media library allow you to drag-and-drop your way to stunning marketing videos.

Let‘s look at some of the cool capabilities that make video creation a breeze with Vyond.

Easy Drag-and-Drop Timeline

Vyond features an intuitive timeline editor that works just like Powerpoint or Keynote. Easily drag and drop scenes, props, animations, text, images, logos and more to assemble your video slide by slide.

Reorder elements, trim clip lengths and tweak timing on the fly. Complex character lip syncing happens automatically. You have total creative control to customize every detail.

Nomanual animation or coding required. Vyond does the technical heavy lifting for you!

500+ Customizable Video Templates

Browse Vyond‘s massive template library covering scenarios in every industry and niche. Find the perfect starting point by customizing a pre-made template already populated with completed animations, scenes, characters, text and graphics.

Just swap out the placeholder visuals with your own logos, images, captions and branding. Change colors, fonts and other design elements to match your style guide. You can build a polished video remarkably fast.


10,000+ Animated Assets and Props

Vyond provides a huge stock library of animated characters, backgrounds, props, text styles, icons, shapes, transitions, music tracks and sound effects.

Enhance your storytelling by incorporating relevant visual assets. Mix and match elements to achieve the exact look, tone and style you want.

Import your own graphics, logos, videos and photos to integrate branded assets into your video. The possibilities are endless!

Text-to-Speech and Voice Recording

Bring your story script to life through automated text-to-speech voices or record narration in your own voice.

Vyond‘s text-to-speech engine converts your text into lifelike audio in different languages and character voices. Add natural voice over without costly studios or talent.

For a more personal touch, use Vyond‘s mic recording feature to narrate your video or capture voice over dialogue on the spot. Sync your audio clips to auto-generated lip movements.

Millions of Royalty-Free Media Files

Vyond provides instant access to millions of stock photos, illustrations, video clips, music tracks and sound effects to enhance your video without leaving the editor.

Easily search Vyond‘s media library by keyword to find the perfect supporting visuals and audio. Cuts out the hassle of toggling between platforms.

Built-In Collaboration Tools

Vyond supports team collaboration with features like shared asset libraries, comments/annotations and version history.

Multiple contributors can provide feedback and suggestions on videos in progress. Assets and best practices can be saved in shared folders for design consistency.

With its powerful creative tools and easy interface, Vyond enables anyone to make compelling, high-quality explainer videos, even with no animation experience.

Next let‘s look at Vyond‘s pricing and plans.

Vyond Pricing Plans

Vyond offers affordable pricing scaled for individual and team usage needs. Here‘s an overview of Vyond‘s subscription options:


Essential Plan

• $25/month billed yearly
• Full suite of Vyond‘s video creation tools
• Create unlimited videos
• 720p resolution exports
• Best for individuals getting started with video

Premium Plan

• $54/month billed yearly
• Adds custom prop and character creation
• 1080p HD video exports
• Live chat support
• Ideal for agencies and active video creators

Professional Plan

• $114/month billed yearly
• 4K Ultra HD exports
• Collaboration features
• Screen recording capabilities
• Advanced tools for media teams

Enterprise Plan

• Custom pricing
• Premium security and controls
• Single sign-on integration
• Dedicated account manager
• For large organizations and MNCs

Vyond offers team discounts for purchasing multiple seats. You can also opt for month-to-month billing but annual plans provide significant cost savings.

Free trials are available so you can test drive Vyond‘s video superpowers risk-free!

Next I‘ll provide step-by-step instructions for creating amazing videos in Vyond.

How To Create Great Marketing Videos in Vyond

Here is an easy 6-step process for producing stunning explainer videos with Vyond even if you have zero animation experience.

Step 1: Select a Template

Browse Vyond‘s template library and choose a pre-made layout matching your industry and video goal. Consider keywords and examples relevant to your topic.

Templates provide designed storyboards, scenes, props, graphics and text placeholders to simply drop your specifics into.

Step 2: Customize the Template

Tailor the template with your messaging and brand elements by swapping out:

• Colors
• Fonts
• Character images
• Logos
• Text/captions
• Backgrounds
• Graphics
• Animations

Reuse brand assets across multiple videos to maintain visual consistency. Customizing a polished template saves massive production time.

Step 3: Add Narration and Music

Give your video an authentic voice by:

• Using Vyond‘s text-to-speech engine to auto-generate voice overs from your script
• Recording your own narration via Vyond‘s built-in mic
• Importing audio files into the timeline
• Layering in background music for tone

Sync clips to auto-generated lip movements. Tweak audio levels for clarity.

Step 4: Insert Supporting Visuals

Enhance your video storytelling with relevant media assets.

• Search Vyond‘s library of stock photos, illustrations and video clips by keyword
• Import your own graphics, product shots, logos and videos
• Insert charts, icons or diagrams to reinforce topics

Imagery that complements your narration helps audiences visualize concepts.

Step 5: Polish Animations

Vyond automatically animates lip sync, motions and transitions. But you can further customize animations like:

• Gestures and facial expressions that punctuate speech
• Visual gags synchronized to your script timing
• Smoother scene-to-scene transition effects
• Character actions that clarify the narrative

Fine-tuning animations makes your video more dynamic and professional.

Step 6: Add Captions and Subtitles

Improve accessibility and translation by adding text captions and subtitles in multiple languages.

Vyond auto-generates captions from your audio that you can edit. Import subtitle files or use Vyond‘s subtitling tools.

Step 7: Preview and Export

Once your animation is complete, preview the video timeline end-to-end to catch any tweaks needed.

When polished, export using Vyond‘s tailored render presets for different resolutions and platforms. Then download your video file to share!

See – creating remarkable explainer videos is very doable even if you have no prior animation chops. Vyond handles all the technical complexity for you.

Let‘s look at some pro tips and best practices next.

Expert Tips for Creating High-Impact Marketing Videos

Here are some professional tips I‘ve picked up over the years for producing videos that maximize results:

Hook Viewers in the First 10 Seconds

Your opening visuals and narration must instantly capture attention and introduce your purpose. Reel in the viewer before they click away.

Focus on One Key Message or Objective

Trying to cram too much story or info into 60 seconds overwhelms audiences. Boil it down to one core topic, problem or solution.

Use Relatable Characters and Plot

Leverage characters and scenarios viewers identify with. Fun interactions and emotional story arcs are memorable.

Show, Don‘t Just Tell

Demonstrate your points visually through characters, scenes and gags. Engage multiple senses.

Use Short Sentences and Easy Language

Write narration and captions with simple words, short sentences and casual tone for maximum clarity. Avoid jargon.

Add Motion to Text and Graphics

Animate text and visuals on/off screen instead of static slides. Movement grabs attention.

Sync Animations to Narration

Match character gestures and expressions closely to speech cadence. Makes the video more dynamic.

Include Relatable Humor

Subtle jokes and laughs (when relevant) form connections with viewers. But avoid cheesy or forced humor.

Provide a Clear CTA

End your video with a solid call-to-action telling viewers what to do next. E.g. "Visit our site" or "Download the app".

Share Video Everywhere

Upload your video to YouTube, embed on your website, promote through email, run as ads. Video drives major visibility.

Professional tips aside, the most important thing is simply getting started with Vyond. Don‘t overthink it. Take my guidance and start pumping out remarkable explainer videos in no time!

Start Creating Stunning Videos with Vyond

I hope this guide provided you value in understanding how Vyond can empower your marketing through easy explainer video production.

As you saw, videos have tremendous power to grab attention, foster understanding and drive conversions for your business.

And Vyond makes it simple for anyone to tap into the marketing superpowers of video.

So why not try it for yourself today? Vyond offers free registration so you can test drive the tool.

Within minutes you‘ll be building amazing animated videos that tell your brand story and explain your offerings in memorable ways.

Let me know if you have any other questions! I‘m always happy to chat more about maximizing the impact of your video marketing with Vyond.

Just for you, here‘s a free template to get you started fast: Product Demo Template

Speak soon and good luck with your explainer video journey!