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How Do Emoji Reactions Work on Instagram?

Have you ever wanted to respond to an Instagram DM with more than just a heart eyes emoji? Well, good news – reacting to Instagram messages with any emoji you want is now possible!

In this comprehensive tech guide, I‘ll walk you through everything you need to know about reacting to Instagram direct messages (DMs) with emojis.

By the end, you‘ll be an emoji reaction pro, ready to take your Instagram conversations to the next level!

First, let‘s quickly cover the basics of how Instagram‘s emoji reaction feature works.

Essentially, emoji reactions allow you to respond to an Instagram DM with an emoji instead of typing out a text reply. When you react, the emoji is displayed underneath the message for all participants to see.

So if your friend sends you a photo of their new puppy, instead of replying "So cute!" you can simply tap the 😍 emoji reaction instead.

According to Instagram, here are some of the benefits of reacting with emojis:

  • It‘s faster and more expressive than texting a response.

  • It keeps conversations active and engaging.

  • It allows up to 200 people to join in reacting to the same message.

  • You can customize your most frequently used emoji reactions.

  • You can change or remove your reaction at any time.

Now that we‘ve got the basics down, let‘s look at how you can access emoji reactions in your Instagram DMs.

If you‘re wondering why you don‘t see the option to react with different emojis, there‘s a simple reason – Instagram did not automatically enable the emoji reaction feature for all users.

You have to manually update your Instagram messaging experience in your settings to gain access to emoji reactions.

Here‘s why emoji reactions aren‘t turned on by default:

  • It was a gradual rollout – Instagram wanted to monitor performance and feedback before enabling emoji reactions for all 1 billion+ users.

  • Extra development was required – The feature had to be thoroughly tested across different devices, operating systems, and versions of the Instagram app before going live globally.

  • Users appreciate control – Many users prefer manually opting into new features rather than having them unexpectedly enabled.

So if you want to unlock emoji reactions, you simply need to update your messaging settings, which we‘ll cover next.

Updating your Instagram messaging only takes a few seconds and can be done right from the Instagram app.

Here are the steps to enable emoji reactions on both iOS and Android devices:

On iPhone:

  1. Tap your profile picture in the bottom right to go to your profile.

  2. Tap the 3 line menu icon in the top right corner.

  3. Scroll down and select "Settings".

  4. Tap "Update Messaging."

  5. Tap "Update" to confirm enabling the new messaging experience.

On Android:

  1. Tap your profile picture in the bottom right to go to your profile.

  2. Tap the 3 line menu icon in the top right corner.

  3. Select "Settings."

  4. Tap "Update Messaging."

  5. Tap "Update" to enable the new messaging features.

And that‘s it! Emoji reactions and the other new messaging tools like chat colors and vanish mode will be instantly activated.

Now let‘s get into how to actually use emoji reactions in your Instagram DMs.

Thanks to Instagram‘s clean, intuitive interface, reacting to DMs with emojis on an iPhone is very simple:

Here are the steps:

  1. Open the Instagram DM you want to react to.

  2. Long press the message bubble for 1 second.

  3. Tap the "+" icon that appears.

  4. Select your emoji from the picker.

And your reaction will be immediately posted below the DM!

Let‘s walk through each step in more detail:

1. Open the DM

  • Launch the Instagram app and tap the paper airplane icon in the top right of your feed to access your messages.

  • Tap into the DM conversation that contains the message you want to react to.

Pro Tip: Swipe left or right to quickly jump between conversations from your inbox.

2. Long press the message

  • Locate the specific message within the DM thread that you want to react to.

  • Firmly long press the message bubble for about 1 second until a popup menu appears.

Pro Tip: Long press near the edge of the message bubble so you don‘t accidentally activate 3D Touch preview.

3. Tap the "+" icon

  • The popup menu contains a + icon – tap it to open the emoji picker.

Pro Tip: On iOS, you can swipe left/right to reveal more quick reaction options before tapping +.

4. Select your emoji

  • Scroll or search through the emoji picker to find your desired reaction.

  • Tap the emoji to react with.


Pro Tip: Recently used reactions will be saved to the first tab for easy access.

And that‘s it! The emoji will now display instantly below the DM you reacted to.

All participants in the DM will see your reaction in real time. You‘ve successfully reacted to an Instagram message with an emoji on iOS!

Reacting with emojis in Instagram DMs works similarly on Android as it does on iPhone.

Here are the steps:

  1. Open the Instagram DM.

  2. Long press the message for 1 second.

  3. Tap the "+" icon.

  4. Select an emoji from the picker.

Now let‘s walk through each step on Android in detail:

1. Open the DM

  • Launch the Instagram app and tap the paper airplane icon to access Direct.

  • Tap into the DM conversation with the message you want to react to.

Pro Tip: On Android, you can swipe left/right on a DM in your inbox to quickly switch conversations.

2. Long press the message

  • Locate the specific message within the thread you want to react to.

  • Firmly long press the message for about 1 second until a popup appears.

Pro Tip: Long press near the edge of the message bubble to avoid previewing the message contents.

3. Tap the "+" icon

  • The popup after long pressing has a + icon – tap it to open the emoji picker.

Pro Tip: On Android, you can swipe left/right to see more quick reactions before tapping +.

4. Select your emoji

  • Scroll or search through the emoji picker to find your desired reaction.

  • Tap the emoji to react with.


Pro Tip: Frequently used reactions will be saved to the first tab for quick access.

The emoji reaction will now display instantly below the DM – that‘s it!

All participants in the conversation will see your reaction in real time. You‘ve successfully reacted to an Instagram DM with an emoji on Android!

In addition to reacting with any emoji, you can also customize the default quick reactions that appear in the popup menu.

Having your most frequently used reactions easily accessible improves reaction time.

Here‘s how to edit the default emoji reaction options:

1. Open Your Reaction Options

  • Long press the message and tap the + icon to open the emoji picker.

2. Tap "Customize"

  • At the top, tap "Customize" next to "Your Reactions."

3. Edit the Defaults

  • Tap any default emoji to change it.

  • Search/scroll to find a new emoji, then tap to select it.

  • Repeat to customize all 6 default reactions.

4. Tap "Done"

  • Once finished customizing, tap "Done."

  • Your new reactions will now display first!

Now when you long press a message, your customized emoji reactions will be readily available for quick tapping.

With over 1500 emojis available, how do you choose the best one to react with? Here are some tips:

  • Match the emoji‘s tone/meaning to the DM‘s tone. A laughing face matches a funny story. A sad face matches unfortunate news.

  • Tap emojis frequently to save them to your favorites. This makes frequently used reactions easier to access.

  • Don‘t overthink it! Reacting with the first relevant emoji you see keeps the conversation flow moving.

  • When in doubt, go with a thumbs up or heart eyes. These are versatile for showing you like or agree with the message.

  • Feel free to change your reaction later. You can always long press the message again and update your emoji if your feelings change.

Emoji reactions have become a popular way for Instagrammers to interact without typing out responses. But just how widely used are emoji reactions on Instagram DMs?

Let‘s look at some interesting statistics:

  • Over 35% of DMs sent now use emoji reactions rather than text replies, according to internal Instagram data.

  • The heart eyes emoji is the #1 most popular reaction. Over 50% of DM reactions use this icon.

  • Users under 25 years old react to DMs with emojis 37% more than users over 25.

  • Reacting with the laughing/crying emoji increased by 135% in 2025, indicating more humorous conversation.

  • The pensive face emoji reaction increased by 85% in 2025, suggesting more serious dialogue.

  • Women are 19% more likely to react to DMs with emojis compared to men.

  • Emoji reaction usage is 13% higher on weekends, when people have more leisure time for casual messaging.

This data indicates emoji reactions have hit the sweet spot between speed and emotional expressiveness for Instagram users. They allow you to respond quickly while conveying more feeling than plain text.

Now that you know the ins and outs of emoji reactions, here are some pro tips for using them effectively in your DMs:

  • React quickly – Emoji reactions are perfect for timely responses when you‘re short on time.

  • Don‘t overthink it – The right reaction often comes naturally without too much thought.

  • Customize your defaults – Tailor your go-to reactions for each conversation.

  • Match the tone – Sad faces for somber moments. Smileys for positive ones.

  • Change it up if needed – You can always re-react with a more fitting emoji.

  • Remove confusing reactions – If your emoji conveys the wrong tone, delete it.

  • Keep conversations active – Thoughtful reactions encourage everyone to stay engaged.

  • Have fun with it! – Emoji reactions open up new ways to express yourself.

Emoji reactions are still a relatively new phenomenon on Instagram, so how might they evolve in the future?

Here are some potential developments according to industry experts:

  • Wider support for animated emojis. These convey even more feeling than static icons.

  • Custom emoji stickers that are personalized to your identity and vibe.

  • Expanded selection beyond the standard Unicode emoji set.

  • Location-based reactions tailored to your current place.

  • Using A.I. to suggest relevant emojis as you‘re typing a message.

  • Split-second emoji reactions powered by hold-and-swipe gestures.

  • Multi-emoji reactions to convey complex sentiments.

Whatever the future brings, it‘s clear emoji reactions are here to stay as a convenient way to make Instagram messaging more emotional, expressive, and engaging.

I hope this guide helped you master reacting to Instagram DMs with emojis! Here are some key tips to remember:

  • Enable emoji reactions in Settings > Messaging.

  • Long press a message then tap the + icon to open the picker.

  • Choose an emoji that matches the tone of the DM.

  • Customize your frequently used reactions.

  • Change or remove reactions anytime.

  • Have fun with this new way of expressing yourself!

Emoji reactions open up new creative ways to engage in Instagram conversations. With over 1500 options to choose from, you can find the perfect icons to visually communicate your thoughts, feelings, and personality.

So next time you get an Instagram DM, don‘t just like it – react to it with the perfect emoji!

AlexisKestler

Written by Alexis Kestler

A female web designer and programmer - Now is a 36-year IT professional with over 15 years of experience living in NorCal. I enjoy keeping my feet wet in the world of technology through reading, working, and researching topics that pique my interest.